Darn, NKF's case beat our company's to become the biggest scam uncovered this year. I bet for the weeks ahead, the Singapore blogsphere is gonna be filled with posts about the NKF issue.
Santa Claus Is Coming to Town
You better watch out
You better not cry
Better not pout
I'm telling you why
Santa Claus is coming to town
He's making a list
And checking it twice;
Gonna find out Who's naughty and nice
Santa Claus is coming to town
He sees you when you're sleeping
He knows when you're awake
He knows if you've been bad or good
So be good for goodness sake!
O! You better watch out!
You better not cry
Better not pout
I'm telling you why
Santa Claus is coming to town
I've never believed in Santa Claus, not even when i was a little girl. I don't believe in his existence because i've always been a good girl but he never left me any Christmas presents. In fact, the Barbie doll i had wished for was never delivered even till today and that had caused permanent physiological damage to me...
Nay, seriously, we are talking about the story of a plump old man riding on a sleigh drawn by a few flying reindeers, going around the world and climbing down the chimneys to distribute gifts to all the good kids in the world on the night of Christmas Eve. It doesn't sound real to me at all.
But then, a Christmas without the figure of Santa Claus just doesn't feel like Christmas at all. So even though i'm a non-believer, i still enjoy seeing people dressing up as Santa and go "ho ho ho" in the shopping malls. I also like listening to Christmas carols about Santa.
However, i do have a bit of issue with the lyrics of this song, Santa Claus Is Coming to Town. As much as i like this lively song, i disagree with teaching the kids to do the right things for the sake of getting something in return. If i have kids, i sure don't wanna tell them that they shouldn't cry and pout and they should be good because Santa has a list that keeps track of the behaviours of ALL the children in the world and they won't get any gifts if they are in the "bad" list. Also, am i supposed to tell them that Santa sees them when they're sleeping and knows when they're awake... simply, am i supposed to tell them that Santa is a stalker?! I think not.
Well, talking about Santa, i was reminded of the marketing war that has been going on between OTO and OSIM lately. A few months back, OTO launched a new product, Trimax TX-808. It was said that this massaging belt was very effective in tummy trimming and had some MediaCorp artistes such as Chen Jian Bin and Wu Xu Mary endorsing its effectiveness. The product sold like hotcakes and even went out of stock for a while.
Not long after, OSIM followed suit and launch a similar product called OSIM uZAP. In its first radio advertisement, it was said that this product has twin oscillators and would produce better symmetrical result, as opposed to OTO Trimax that only has one oscillator. The spokesperson for this product is Fiona Xie, whom i think has always had the alluring figure and i doubt that her flat tummy was a result of uZAP.
OTO soon counter-attacked by urging the customers to buy original invention instead of clone product, and also claiming that single large high-impact oscillator is more effective than two small low-power ones. With this, OSIM suddenly stopped the first radio advertisement, even though they were still using the twin oscillators as one of their selling points.
Now that with Christmas just around the corner and everyone is shopping for Christmas gifts, both companies have been advertising their products with the Christmas theme. I was actually quite entertained by all the ideas they had come up with for promoting their products until i heard this radio commercial (in Mandarin) that goes something like this:
Kid: Mom, look, there's Santa Claus!
Mom: Santa Claus? Where?
Kid: Here, mom!
Mom: Wow, Santa, your figure is so fit!
Santa: That's because i use OSIM uZAP to achieve a fit tummy and tight buttocks.
Mom: Wow, can i have OSIM uZAP as my Christmas gift?
Santa : Ho ho ho ho ho...
So what's wrong with this commercial? Well, to me, Santa Claus should look like this:
But every time the commercial was aired, i would have this image of Santa in my mind:
I don't know about you but to have Santa looking like this is simply WRONG WRONG WRONG! If Santa Claus is coming to town with his fit tummy and tight buttocks, then please tell him that i have been bad for the whole year and i don't want the Barbie doll anymore.
